Do You Sell Hamburgers or Hotdogs? More importantly, do your customers know what you are selling? So you had a dream and you went with it.You started a small business with an idea ,not much cash and there you are.Now what should you do if you want that idea to survive? Recently here at Small Business Branding we had some discussion whether you really need to brand in the early stages of your business.Contrary to what a lot of people feel I say build your brand from the start.How you brand your business ,product or service will decide whether your… Read more: Do You Sell Hamburgers or Hotdogs?

It is the 21st century, and literally, everything is on the internet. Whether it is a product or a service you are searching for, chances are they are somewhere online, only a few searches and clicks away. The influx of websites has been immense over the last couple of years and that means search engines have had to better their ranking algorithm to ensure users get exactly what they are looking for from the pool of millions of related websites. Whether you are a professional service provider, an online business person, or just a blogger, you have to know how… Read more: 5 Key Components Needed For SEO Success

Chances are, you are here to make an email newsletter that is either attached to your blog or a standalone. You probably also hope to make some money out of this gig. Since that is the case, the one thing you need to get out of your head right now is the word FREE. If you want to market your blog, show, book, products, __fill-in-the-blanks__ with email, it’s a pay to play thing. Why? Because you do not want to manage email deliverability and reputation by yourself. It’s far too technical for most people. Even if you are rather geeky,… Read more: How to Create an Email Newsletter

The worst thing an entrepreneur can do is busy work. No wonder we like to stay productive at all times. Productivity can cover a wide number of things. Not just about managing time. To me, part of being productive is to shave off time everywhere I can. Even if it means seconds because they all add up. The following are productivity apps for entrepreneurs I’ve found and use regularly. Evernote I know it is hard for some people to consider this a productivity app. The light bulb did not come on for me with Evernote either. That is until I… Read more: Apps To Increase Productivity

Welcome to the age of information overload, a world where everyone can share their thoughts, ideas, experiences from anywhere and at any time. For business owners, this can be a huge asset – you no longer have to live only by trial-and-error, guessing your way through what works and what doesn’t. Those who have “been there and done that” are sharing their experiences more than ever before, and a lot of that advice is free and even relatively easy to follow. Then you realize that not everyone is saying the same thing. In fact, credible sources sometimes preach the exact… Read more: 4 Reasons Why Your Business Needs Vision Now More Than Ever