911 Branding
When it comes to branding – small businesses in general assume a lot. They more or less figure that if […]
When it comes to branding – small businesses in general assume a lot. They more or less figure that if […]
I believe that most small businesses ignore their brand. They have absolutely no idea what the perception of their brand
A brand is one of the most amazing phenomenons in business. A great brand is a living, breathing specimen that
Recently when the Vancouver Canucks lost the Stanley Cup to the Boston Bruins, several thousand “fans” went nuts in Vancouver’s
One of the most interesting and powerful branding exercises that I facilitate with small businesses is to develop a positioning
If you’re going to do battle for new business and strengthen your brand then you’re going to have to put
What are you doing to create your own economy? On the news and in the streets you hear stories of