Is Your Brand The Needle In The Haystack?
How’s business these days? Do you feel like the preverbal needle in the haystack. The right customers just aren’t finding […]
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Blog, Branding, Business, How To
What’s Your ROI With Branding?
Return on investment or ROI can be realized in any number of ways. As a starter, one good way is
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50 Stats That Could Change Your Marketing Direction
[slideshare id=26455561&doc=6297-top-50-megatrendsv3-130923073055-phpapp01] Very well done presentation here. What I find most interesting is the data on Mobile and Apps. To
Blog, Brand Booster 21, Branding, Business, How To, Marketing
Developing A World-Class Brand
If you have a world-class brand, are you showing world-class quality at every turn? Is your brand involved in on-going
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Once-Upon-a-Time: Using Storytelling as a Creative Method for Increasing Brand Preference
Once-Upon-a-Time: Using Storytelling as a Creative Method for Increasing Brand Preference Everyone loves a good story, right? Especially one that
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5 Steps To A Better Brand
One: Determine your brand values and be sure that they accurately reflect your brand. One way to be sure is
Blog, Branding, Communication, Employer Branding, Marketing
The Power of Anecdotal Differentiation
What sounds better during a sales pitch: 1. We help businesses improve their bottom line. 2. We helped XYZ company