How To Engage In Content Marketing Like the Big Boys Do
Here’s a terrific opportunity to educate your customers in a big way and at the same time show your expertise. […]
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You Can’t Build A Brand On Today Thinking
A few years ago I pitched my branding process to a mid-size Canadian City mayor. Suffice to say he loved
Archives, Branding
Lowest Price Guaranteed – All The Way To The Bottom.
Lowest price guaranteed! We will not be undersold! If you find a lower price we will… Competing on price, not
Archives, Branding
Brandless At The Beach – NEVER!
Just because you’re on vacation and lounging at the beach doesn’t mean your brand has to relax too. Here are
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Jump And Grow Your Wings On The Way Down.
The headline to this article is a quote from a client of mine – Belinda Bond. Belinda is the visionary
Archives, Branding
How Your Brand Values Strengthen Your Business.
How fast do you return a telephone call or an email from a potential lead? I ask myself this every
Archives, Branding
Branding Voodoo That’ll Smoke The Competition
There are lots of ways that you can approach your brand to make it more effective. Some can be costly,