Anytime you go to a warehouse store or supermarket, you’ll see vendors offering product samples ranging from juices to chip to ice cream. Samples offer consumers an opportunity to try out new products before they buy them and much of the time, this is a successful strategy for the company. Sampling can apply to content marketing as well. It gives your potential customer a chance to get a feel for your voice and your product before they make the commitment to purchase. This article talks about the importance of pre-selling your potential customer with great samples to boost sales.