Branding your blog is critical to your online success. Don’t miss this excellent podcast to gain practical tips about the importance of personal branding, your mission statement and how it helps to engage your audience. When you’ve developed a trustworthy brand recognizable to your customers or clients, they will be more likely to become followers for the long term.
A blog without branding is really hard to promote. It doesn’t differentiate itself from other people serving the same information.
I think branding is a necessary step that you should have done right from the beginning. Without it. It will be harder to get your blog off the ground.