According to Adobe 2014 Holiday Shopping Predictions report – mobile will be fueling big growths for Black Friday and Thanksgiving Day shopping. The interesting thing to note though, tablet shopping is predicted to go down.
While that surprises many but to me it only makes sense. We don’t have our tablets with us all day long but we do the phone. If you’re out there shopping, naturally the phone is of the most help to a shopper. You can read more about the findings at Mobile Commerce Daily.
