You know the power of testimonials and positive reviews, right? Hearing someone say they had a wonderful experience at a business or website is 100 times more powerful than a promise or message coming from the business. We rely on our peers for their feedback and we all want to be part of something positive. Yelp enables business owners to advertise and receive feedback and reviews. Positive reviews, of course, lead to more business and profits.
Here’s how to advertise on Yelp and make the most of this online tool.
#1Â Go to Yelp and visit the Business Advertising Page – http://www.yelp.com/business/advertising
#2 Check to see if you’re already listed on Yelp. Enter your business name and location and then click search. If you’re not listed then it’s time to list your business.
#3 List your business. Enter all of your business information including your website, address, phone number and category.
#4 Confirm. An email will be sent to the address you provided. Simply click on confirm and you’ll be listed.
#5 Don’t stop there. The more positive reviews you have, the better. Encourage your customers to visit Yelp and leave you a positive review.
#6 Enhance. Ad photos to your profile and consider sending messages to your list from Yelp.
Every step up until now has been free and you can stop here. However, if you want to stand out on Yelp you can purchase enhancement packages. Advertising packages range in price depending on what your needs are. You can choose from preset advertising packages or have one custom designed for you.
Advertising on Yelp is a great way to take advantage of your local market. It’s a great way to build a community and to collect positive reviews. Particularly because you can get listed and promoted for free, it’s a great way to start.
I am looking to the different social media sites and discovered yelp. I wasnt sure if I was going to take the time but I think I might now. I notice other CPAs and Accountants on there so it must provide some benefit to my industry. Thanks for the information.
Yelp is an site that is becoming increasingly more important as one of the authoritative sites for reviews of local businesses. Review sites, and your business listings on them, can be a help to your business in a few ways. Positive reviews can help establish trust with prospective customers. In addition, review sites such as Yelp can serve as a citation for your Google local business listing, which can be a factor in helping increase your ranking in the Google local search results. Google may also pull in reviews from third party sites such as Yelp and others into your Google local business listing. The volume of reviews you have is a factor to help increase or improve your business ranking.
We discuss this in debth on localmarketinginternetsecrets. com/
Also, we discuss how to use sites such as Yelp and others to help promote your local startegy. Yelp allows business owners to claim and add information to your business listing without necessarily purchasing any enhanced services.
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